Beta · First 50 users get 40% off for life

Know exactly where your money
actually goes

Just text your expenses. "500rs food" or "uber 220 to office" — AI parses, categorises, and saves it instantly. Then builds your money personality, tracks purchase regrets, and models your wealth trajectory.

Try Free → No card needed See how it works
Scroll
3 sec
To log an expense via WhatsApp
4
Money personality archetypes AI maps you to
7-year
Wealth scenario modelling from your real data
40% off
Beta pricing locked forever for early users
What's inside

Built for people who are tired of
bank statement horror

Most finance apps track your money. Purely Finance understands it — and understands you. It goes beyond budgets to reveal the psychology behind every purchase.

💬 All tiers · Live

WhatsApp Expense Logging

Send a WhatsApp message and it's done. "500rs food", "uber 220 to office", "got salary 85000" — AI reads the amount, detects the category (Food, Transport, Salary...), and saves it to your dashboard in seconds. No app to open. No form. Just chat.

🧠 All tiers

Money Personality Profile

AI analyses your actual transaction patterns to assign your financial archetype — Guardian, Achiever, Explorer, or Architect — with a personalised deep-dive into your spending psychology.

😕 All tiers

Regret Tracker

Large purchases auto-queue for a 7-day check-in. Rate your satisfaction. Over time, the app builds a regret heatmap showing exactly which spending habits consistently disappoint you.

Growth & Elite

AI Behavioural Analysis

Computes your Savings Discipline, Investment Rate, Expense Control, and Wealth Momentum scores — then models three wealth scenarios across 7 years so you can see the real cost of your choices.

🏷️ Growth & Elite

Purchase Trigger Tagging

Tag what triggered each purchase — stress, boredom, social pressure, genuine need. Over time the AI identifies your spending triggers with surprising accuracy.

🤖 Elite

AI Assistant

Ask anything about your money — "Am I spending more on food than last month?", "What's my biggest regret category?" — and get instant, personalised answers from your own data.

From first expense to financial clarity

Connect WhatsApp

Link your WhatsApp to Purely Finance in one click. No complex setup, no integrations to configure.

Log by messaging

Text your expenses naturally. "Coffee ₹180 this morning" or "grabbed groceries ₹2,400". AI handles the rest.

AI builds your profile

Within days, your money personality, spending patterns, and behavioural triggers start taking shape automatically.

Make better decisions

Use the regret tracker, scenario models, and AI insights to gradually shift toward spending that actually reflects your values.

Pricing

Simple, transparent plans

Cancel anytime. Beta users lock in 40% off for life — forever, not just the first year.

Essential
$9/month

Core tracking for individuals getting started with AI-powered finance.

  • Dashboard & spending overview
  • WhatsApp expense logging
  • Money Personality Profile
  • Regret Tracker
  • 6 currencies + 5 themes
  • AI Behavioural Analysis
  • Wealth scenario modelling
Get Started
Elite
$49/month

Full AI intelligence, multi-device sync, and priority access to new features.

  • Everything in Growth
  • AI Assistant (ask anything)
  • Value alignment dashboard
  • Trigger heatmap analysis
  • Multi-device sync
  • Priority feature requests
  • Early access to new features
Get Started
🎯 Beta offer: First 50 users lock in 40% off forever. No credit card needed to join the waitlist.
Start today

Stop dreading your bank statement

Join the first users who are building a real understanding of their money — not just tracking numbers, but understanding the person spending them.

Try Purely Finance Free →